Two languages. One considered experience.

What to consider when designing product experiences for UAE buyers.

Make the language choice visible.

Offer an explicit English/Arabic switch and link equivalent pages. Do not force language based on location alone. Preserve the selected product and context when practical.

Mirror the layout, not the product.

Right-to-left navigation, reading order and logical spacing need intentional design. Product photos and brand marks stay unchanged. Treat emails, URLs and model codes with appropriate text direction.

Review the meaning.

Translate instructions and calls to action for their purpose. A fluent Arabic review should check tone and terminology before publication. Test mixed-direction forms on real devices.